Swifties boost August public transport ridership as visitors from around the world flock to London

  • London welcomed visitors from around the world as Wembley Stadium hosted five more performances of Taylor Swift’s record-breaking The Eras Tour, following three dates in June
  • Nearly 700,000 people attended the eight gigs this summer – with more performances in London than anywhere else in the world
  • Gigs and concerts with global music superstars boost public transport usage, with Taylor Swift’s shows in June taking Wembley Park Tube station past 150,000 entries and exits in a day for the first time since the pandemic

Transport for London (TfL) welcomed visitors from around the world this August, as people flocked to public transport for unmissable events in the capital, including Taylor Swift’s final five nights at Wembley Stadium.

There were more than 441,000 recorded entries and exits at Wembley Park Tube station across Thursday 15 August, Friday 16 August and Saturday 17 August, as fans travelled from around the world to see the latest performances in Taylor Swift’s The Eras Tour at Wembley Stadium. There were 146,293 on Thursday 15 August, 153,727 on Friday 16
August, and 141,552 on Saturday 17 August, with hundreds of thousands more expected to have passed through the station for the final two nights on Monday 19 August and Tuesday 20 August.

During the first three dates of her tour in June, Wembley Park Tube station broke more than 150,000 entries and exits in a day for the first time since 2019, with 167,237 entries and exits on the Friday 21 June and 153,761 on Saturday 22 June. On Sunday 23 June there were 137,059.

Taylor Swift’s record-breaking The Eras Tour is estimated to have boosted the capital’s economy by £300m. Ahead of her first performance in London, TfL launched a Swift-themed Tube map with lines representing albums and songs for stations. London (Taylor’s version) has been on display at Wembley Park Tube station to create photo
opportunities for fans who attended the concerts and will remain in place for the next few weeks.

This follows the unveiling of two public artworks at Wembley Park Tube station, including a giant mural on the Spanish Steps, which are being temporarily renamed the ‘Swiftie Steps’.

London has had a fantastic summer of international and homegrown music performing, including Green Day and Bruce Springsteen at Wembley Stadium, Burna Boy at the London Stadium, Nicki Minaj, 21 Savage, J Hus and Doja Cat at Wireless Festival in Finsbury Park, Kylie, SZA and Stray Kids at BST Hyde Park.